Question 1

What is Facebook Remarketing?

Accepted Answer

Facebook remarketing is showing ads to users on Facebook network once they have visited your website or interacted with your Facebook page. These ads will only be shown on Facebook network which also includes Instagram.

Question 2

How to Set Up Facebook Remarketing Ads Campaign?

Accepted Answer

In order to create Facebook remarketing campaign, you need to first make sure that you have added Facebook pixel on your website, post that the first step is to create audiences, then you need to create a new campaign with an objective, now in this campaign, you need to define the audience list and then add the creative. This article has a step by step detail guide to understand creating Facebook remarketing ads.

Question 3

Different types of audiences in Facebook?

Accepted Answer

There are different types of audiences which can be created in Facebook, which includes, website traffic, app users, video engaged users, Facebook page engaged users, lead form interacted users, Instagram profile visitors etc