Question 1

What Are Facebook Ads?

Accepted Answer

Facebook ads are ads which appear on Facebook and Facebook network when targeted through different targeting methods available on Facebook. These ads are image based ads, video ads, carousel ads or product ads

Question 2

How To Create Facebook Ads Campaign?

Accepted Answer

Go to ad manager in under business setting of business manager, click on the create new campaign, select the geography, set up the targeting parameters as per your audience, define the bid and budget and then add creatives. This article will guide you step by step to create high performing Facebook ads.

Question 3

How is Facebook ads campaign structure defined?

Accepted Answer

Facebook ads campaign structure is defined at three levels including campaign, ad sets and ad copy. At campaign level you define the objective of your campaign, at ad set level you define budget, bid, targeting, placements, scheduling and at ad copy level you define creatives, images, videos to market.

Question 4

What are the advantages of Facebook ads?

Accepted Answer

Facebook ads have several advantages. It helps you to increase the reach of your campaign, it helps to build awareness about your business, it improves traffic which leads to higher conversions. One of the most important thing is, it helps to build engagement within your target audience.

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